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Press release · For immediate release

North Dallas Thanksgiving Price Check: Kroger Basket Up to $16.71 Higher Than Walmart

HomeBase Paper Co. priced the same 18-item dinner for 10 at Frisco stores in the North Dallas suburbs, and also in Fort Worth and metro Detroit, and published every price, store and caveat.

· Frisco, Texas · All press releases

The short version: Using Frisco stores, the same 18-item Thanksgiving basket for 10 people cost up to $16.71 less at Walmart than at Kroger, and $12.94 to $14.38 less on 17 shared items in Fort Worth. Media contact: Malaysia Binnie, co-owner, malaysia@homebasepaperco.com.

FRISCO, Texas — Nov. 13, 2026 — HomeBase Paper Co., a Frisco-based maker of printable planners and budgeting tools for families, has published a North Dallas-area Thanksgiving price check. Using Frisco stores, the same 18-item basket for 10 people cost up to $16.71 less at Walmart than at Kroger, and $12.94 to $14.38 less on 17 shared items in Fort Worth. The prices are listed at homebasepaperco.com/articles/cost-of-thanksgiving-dinner and were updated Nov. 13.

In Frisco (ZIP 75034), used here as a price check for the North Dallas suburbs, online pickup listings checked Nov. 5 totaled $47.82 regular or $42.71 with rollbacks at the Walmart Supercenter on Stonebrook Parkway, and $61.39 regular or $59.42 with sale prices at the Kroger on Main Street. That is $4.27 to $4.78 per person at Walmart and $5.94 to $6.14 at Kroger. Kroger’s listed turkey and milk were out of stock; an in-stock turkey swap adds $4.80.

In Fort Worth (ZIP 76102), on Nov. 13, Kroger’s TCU store priced 17 of the 18 items at $59.79 regular or $56.43 on sale. The Walmart on Airport Freeway priced the same 17 items at $46.85 regular or $42.05 on sale. Fresh cranberries were unavailable at Kroger and were left out of the matched totals.

What the study found

  • North Dallas suburbs (Frisco stores, Nov. 5): Walmart $42.71–$47.82; Kroger $59.42–$61.39
  • Fort Worth, Nov. 13 (17 shared items): Walmart $46.85 regular, $42.05 sale; Kroger $59.79 regular, $56.43 sale
  • Metro Detroit, Nov. 13: Walmart in Warren $48.14 regular, $42.55 sale; Meijer in Detroit $79.66 regular, $49.97 sale, with three national-brand substitutions
  • Totals exclude tax and fees. The prices are online pickup listings, not receipts, and nothing was purchased.

The study is a local planning cart, not the American Farm Bureau Federation’s national survey, and HomeBase draws no year-over-year conclusion. Brands and package sizes differ between stores, and prices change. Store addresses, capture times and a downloadable CSV of each comparison are on the page.

“A gap of $13 to $17 is real money when you’re feeding ten people, and few families ever see it because the two stores are rarely laid side by side,” said Malaysia Binnie, co-owner of HomeBase Paper Co. “We priced the same basket, wrote down every caveat and put the spreadsheet online so anyone can check our math or run the same basket at their own store.”

HomeBase will price a basket for other North Dallas or North Texas ZIP codes on request. For the full tables and the CSV, visit HomeBase’s Thanksgiving price study.

About HomeBase Paper Co.

HomeBase Paper Co. is a family-run business in Frisco, Texas. It makes printable planners, budgeting and meal-plan printables, the Meal Plan Club, games packs and merchandise, alongside free printables, guides and calculators. Malaysia Binnie, co-owner, grew up in Detroit as the oldest of three and started the business to give the person who keeps a household running one calm place to see the whole picture. Learn more at homebasepaperco.com and Our Story.

Media contact

Malaysia Binnie, Co-owner
HomeBase Paper Co.
malaysia@homebasepaperco.com
homebasepaperco.com

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